Over the last year, I sat down with experts from four different health care organizations (across the US and Europe) to come up with ideas for social media business services that would provide immediate value. This is the second service we came up with. It uses mobile social networks to make coordination between Clinical...
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Tags: Biotech, Clinical Trial, CRO, CT, Health 2.0, Health Care, Health IT, Medical, Pharma, Principal Investigator
Posted in Emerging Technologies, Extending the Value Chain, Health 2.0, Market Positioning, Mobile, Program Management, Regulatory Compliance | 1 Comment »
If you simply create a standalone community, you will only create a place where your stakeholders socialize. While this is nice, it will not create a large return on your investment. If you want to maximize the return on investment in your business community, you need to embed it into the your entire enterprise....
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Tags: American Express, Analysis, Billing, CMS, Dell, eCommerce, Men's Health, Merchandising, OPEN Forum, Sales Force, SCRM, SFA, Social CRM
Posted in ERP, Emerging Technologies, Extending the Value Chain, Internet (1.0), Lead Gen & CRM, Managing Technology, Mobile, Service Delivery, Social Media / Web 2.0, Systems Engineering & Integration | No Comments »
The majority of business (i.e., mission-focused) social media communities are simply not safe. As a result, it is easy for third parties to hijack these communities for malicious use. I recommend incorporation of four tools to make your business community a safe environment for your enterprise, its mission and its stakeholders. If you do...
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Tags: Attribution, Authentication, CAPTCHA, Enterprise 2.0, Facebook, Flagging, Gov 2.0, Message, Mission, Moderation, Privacy
Posted in Privacy, Security & Identity Management, Regulatory Compliance, Social Media / Web 2.0 | No Comments »
Over the last year, I sat down with experts from four different health care organizations (across the US and Europe) to come up with ideas for social media business services that would provide immediate value. This is the first service we came up with. It uses social media – in a very controlled fashion...
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Tags: 21 CFR, Biotech, Business Service, Clinical Trial, CRA, CRO, CT, Health 2.0, Health IT, HIPAA, ICH, Pharma, Pharmaceutical, Pharmacovigilance, PI, Principal Investigator, Privacy
Posted in Emerging Technologies, Extending the Value Chain, Health 2.0, Market Positioning | No Comments »